AI Insights · Timothy · January 2022
Top 5 Fashion Games in Croatia Q4 2021: Unified Platform Performance
Explore the performance of the top 5 fashion game apps in Croatia during Q4 2021, featuring trends in downloads, revenue, and active users.
In the fourth quarter of 2021, the top 5 fashion game apps in Croatia exhibited varied performance trends across downloads, revenue, and active users. Data from Sensor Tower offers insights into these trends for a unified platform, combining both iOS and Android metrics.
Hair Challenge by Rollic Games saw fluctuating weekly downloads, starting at around 2.5K and dipping to 623 in early November. However, a notable recovery followed, peaking at 3.4K in the last week of December. Revenue was minimal, with a brief spike to $27 in mid-November. Active users mirrored the download trends, beginning at 13.8K and ending the quarter with a high of 14.3K.
Diana's city fashion & beauty from Rest & Vest LLC experienced a significant drop in weekly downloads from 9.9K to 1.1K over the quarter. Revenue was sporadic, with peaks of $41 and $23 in late September and December, respectively. Active users declined steadily from 13.3K to 3.5K, indicating a waning user base.
Hair Dye! by Crazy Labs showed consistent weekly downloads, ranging from 639 to 2.7K. The app's active users increased from 4.4K in late September to 7.2K by the end of December, reflecting growing engagement despite no recorded revenue.
Love Fantasy: Match & Stories from Appzoa Tech Co., Limited started with minimal activity but saw a sharp increase in downloads from 22 to over 5K in December. Revenue followed a similar upward trajectory, reaching $76 in the final week. Active users also surged, peaking at 8K mid-December.
DIY Makeup, another title from Crazy Labs, had steady downloads, rising from 1.2K to 2.8K by late November before stabilizing. Active users increased from 5.6K to 9.8K during the same period, reflecting strong user retention and engagement.
For more detailed insights and data, visit Sensor Tower.